Digital Leadership towards Performance Through Mediation of Organizational Commitment to E-commerce in Indonesia

Ahmad Gunawan; Tjutju Yuniarsih; A Sobandi; Sambas Ali Muhidin

doi:10.34306/att.v5i1Sp.325

Authors

Ahmad Gunawan University of pendidikan indonesia
Tjutju Yuniarsih University of pendidikan indonesia
A Sobandi University of pendidikan indonesia
Sambas Ali Muhidin University of pendidikan indonesia

DOI:

https://doi.org/10.34306/att.v5i1Sp.325

Keywords:

Digital Leadership, Organizational Commitment, Performance, e-commerce

Abstract

Entrepreneurs with a strong digital focus were crucial to the development of the e-commerce industry in Indonesia. Some online stores' sales have slowed or even declined as a result of the industry's meteoric rise in recent years. Therefore, remedies are required to ensure the long-term health and growth of e-commerce results. The Purpose of this study to search Solutions to this performance issue are sought in this study by examining the relationships between digital leadership, organizational commitment, and performance, three factors that have received much attention from the academic community. Research method used in the study, a quantitative approach was applied. An electronic questionnaire was circulated via the internet in a snowball pattern, yielding the data used in the study. There were 150 high-level employees and managers from market-place businesses who participated in this survey.According to the result of the study, digital leadership does not have a significant impact on performance factors, but it does have a large impact on organizational commitment. On the other hand, organizational commitment does have a substantial impact on performance variables. It has been determined that digital leadership has a considerable effect on performance factors through the mediation of organizational commitments, which leads to the conclusion that indirect interactions are involved. In these findings, it is necessary to increase commitment so that the company's performance can increase and ultimately achieve company goals.

References

E. A. Rantauwati, Z. Zulkifli, and L. Putriana, “Pengaruh Gaya Kepemimpinan Digital, Pengembangan Karier Dan Budaya Organisasi Terhadap Kinerja Pegawai Melalui Komitmen Organisasi: The Influence Of Digital Leadership Style, Career Development And Organizational Culture On Employee Performance Through Organizational Commitment,” Jurnal Riset Manajemen dan Akuntansi, vol. 2, no. 2, pp. 38–49, 2022.

K. F. Putri, … Learning Terhadap Employee Performance Dengan Innovative Work Behavior Dan Islamic Work Ethic Sebagai Variabel Intervening …. e-repository.perpus.iainsalatiga.ac …, 2022. [Online]. Available: http://e-repository.perpus.iainsalatiga.ac.id/id/eprint/14382

M. R. Muis, J. Jufrizen, and M. Fahmi, “Pengaruh budaya organisasi dan komitmen organisasi terhadap kinerja karyawan,” Jesya (Jurnal Ekonomi dan Ekonomi Syariah), vol. 1, no. 1, pp. 9–25, 2018.

P. M. Bican and A. Brem, “Digital business model, digital transformation, digital entrepreneurship: Is there a sustainable ‘digital’?,” Sustainability, vol. 12, no. 13, p. 5239, 2020.

F. D. Cahyarini, “Implementasi Digital Leadership dalam Pengembangan Kompetensi Digital pada Pelayanan Publik,” Jurnal Studi Komunikasi dan Media, vol. 25, no. 1, p. 47, Jun. 2021, doi: 10.31445/jskm.2021.3780

S. Hensellek, “Digital leadership: A framework for successful leadership in the digital age,” Journal of Media Management and Entrepreneurship (JMME), vol. 2, no. 1, pp. 55–69, 2020.

J. Irnawati et al., Technopreneurship: wirausaha berbasis digital. Media Sains Indonesia, 2021.

G. Elia, A. Margherita, and G. Passionate, “Digital entrepreneurship ecosystem: How digital technologies and collective intelligence are reshaping the entrepreneurial process,” Technol Forecast Soc Change, vol. 150, p. 119791, 2020..

J.-M. Sahut, L. Iandoli, and F. Teulon, “The age of digital entrepreneurship,” Small Business Economics, vol. 56, pp. 1159–1169, 2021.

F. B. Tigre, C. Curado, and P. L. Henriques, “Digital leadership: A bibliometric analysis,” J Leadersh Organ Stud, vol. 30, no. 1, pp. 40–70, 2023.

L. M. de Araujo, S. Priadana, V. Paramarta, and D. Sunarsi, “Digital leadership in business organizations,” International Journal of Educational Administration, Management, and Leadership, ppt. 45–56, 2021

T. Petrucci and M. Rivera, “Leading growth through the digital leader,” Journal of Leadership Studies, vol. 12, no. 3, pp. 53–56, 2018.

T. Y. Khaw, A. P. Teoh, S. N. Abdul Khalid, and S. Letchumanan, “The impact of digital leadership on sustainable performance: A systematic literature review,” Journal of Management Development, vol. 41, no. 9/10, pp. 514–534, 2022.

A. Timan, M. Mustiningsih, and A. Imron, “Digital Leadership Kepala Sekolah Hubungannya dengan Kinerja Guru dan Kompetensi Siswa Era Abad 21,” JAMP: Jurnal Administrasi dan Manajemen Pendidikan, vol. 5, no. 4, pp. 323–333, 2022.

A. Purwanto, J. T. Purba, I. Bernarto, and R. Sijabat, “Pengaruh Servant, Digital dan Green leadership Terhadap Kinerja Industri Manufaktur Melalui Mediasi Komitmen Organisasi,” Jurnal Riset Inspirasi Manajemen dan Kewirausahaan, vol. 5, no. 1, pp. 1–13, 2021.

J. Benitez, A. Arenas, A. Castillo, and J. Esteves, “Impact of digital leadership capability on innovation performance: The role of platform digitization capability,” Information & Management, vol. 59, no. 2, p. 103590, 2022.

W. Kurniawan and D. Soediantono, “The Role of Digital Transformation and Leadership Style on Financial Performance of Defense Industries,” Journal of Industrial Engineering & Management Research, vol. 3, no. 3, 2022, doi: 10.7777/jiemar.v3i3.

J. Benitez, A. Arenas, A. Castillo, and J. Esteves, “Impact of digital leadership capability on innovation performance: The role of platform digitization capability,” Information & Management, vol. 59, no. 2, p. 103590, Mar. 2022, doi: 10.1016/J.IM.2022.103590

M. I. Nasution, “Peran Kepuasan Kerja dan Kepemimpinan Transformasional terhadap Kinerja Karyawan,” The National Conference on Management and Business (NCMAB) 2018, 2018.

D. Kurniasih, P. I. Setyoko, and A. S. Saputra, “The Influence of Digital Electronic Performance, Competence and Motivation on Government Organization Employees Performance During the Digital Era,” Journal of Industrial Engineering & Management Research, vol. 3, no. 5, pp. 86–99, 2022.

A. Purwanto, M. Asbari, and P. B. Santoso, “Does culture, motivation, competence, leadership, commitment influence quality performance?,” Inovbiz: Jurnal Inovasi Bisnis, vol. 7, no. 2, pp. 201–205, 2019.

A. Yuniawan, F. Mas’ud, and I. Ratnawati, “The Effect of Spiritual Leadership, Organizational Support, and Islamic Work Ethic,” … International Symposium on …, 2022, [Online].

A. Gunawan, “Pelatihan Digital Entrepreneurship Mewujudkan Generasi Milenial Berjiwa Wirausaha Di Sekolah SMA Desa Karangasih Cikarang,” Jurnal Abdimas Kartika Wijayakusuma, vol. 1, no. 1, pp. 38–45, 2020.

I. Sucipto, A. Gunawan, and D. H. Kusumah, “Work Motivation, Work Discipline, and Work Environment: Their Effects on Employee Performance at PT TRAD Indonesia,” East Asian Journal of Multidisciplinary Research, vol. 1, no. 3, pp. 511–534, 2022.

A. Purwanto, “Influence of leadership, motivation, competence, commitment and culture on ISO 9001: 2015 performance in packaging industry,” Scholars Journal of Economics, Business and Management, 2019.

H. Fayyaz, A. Gulzar, and N. Abbass, “When dark triad personality leads to supervisors expediency: An Islamic work perspective,” Journal of Islamic Business …, 2020, [Online]. Available: https://platform.almanhal.com/Files/Articles/230504

D. Hutagalung et al., “Peran Religiusitas, Kepemimpinan Transformasional, Kepuasan Kerja dan Mediasi Organizational Citizenship Behavior terhadap Kinerja Guru,” EduPsyCouns: Journal of Education, Psychology and Counseling, vol. 2, no. 1, pp. 311–326, 2020.

A. S. Al Mumtaaz, Pengaruh affective commitment, continuance commitment, dan Islamic work ethic terhadap employee engagement pada karyawan Yayasan Cahaya Insan Jembran repository.um.ac.id, 2019. [Online]. Available: http://repository.um.ac.id/id/eprint/32441

J. Wesly, V. Kristiana, T. Bong, and N. Saputra, “Pengaruh Digital Leadership, Total Quality Management, dan Knowledge Management terhadap Sustainability Management pada Perusahaan di DKI Jakarta,” Studi Ilmu Manajemen dan Organisasi, vol. 2, no. 2, pp. 97–124, 2021.